Skip to main content

Facebook Faces Fines Of $268K Per Day For Tracking Non-Users In Belgium


Facebook is facing fines of €250,000 per day unless it alters the operation of tracking cookies in Belgium after a data protection court ruling. Facebook has said it will be appealing.
The court action dates back to June when the country’s data protection watchdog filed a civil suit against Facebook, following a highly critical report of Facebook’s data protection practices which the Belgian DPA commissioned following updates to Facebook’s privacy policy at the start of this year.
At specific issue in this court case: how Facebook deploys tracking cookies and social plug-ins on third party websites to track the Internet activity of users and non-Facebook users. At the time of filing the suit, the Belgian DPA said Facebook had failed to answer questions about how it tracks non-users and what it does with the data it gleans — hence the watchdog’s decision to challenge the company in court. It also said it wanted to seek legal clarity on whether it had jurisdiction.
In seeking to combat the suit, Facebook had argued the Belgian privacy commission had no jurisdiction over its European business, given it is headquartered in Ireland. However the court slapped this down, ruling that Belgian data protection law does indeed apply and that Belgian courts have jurisdiction.
On this point it’s worth noting the Brussels’ court ruling aligns with recent landmark rulings by Europe’s top court, the ECJ, also relating to jurisdiction and data protection — including the so-called right to be forgotten ruling involving Google Spain, and a more recent judgement where the ECJ ruled that the Hungarian data protection authority is able to impose data protection-related fines on a Slovakian website which was offering services in Hungary — because it judged the latter to have some establishment in the country.
Returning to the Belgian data protection case, Facebook has since sought to argue its tracking cookies are an important security measure for users of the site — albeit it has not provided any public comment on how it is proportionate for an online service to systematically track non-users even for, ostensibly, security purposes.
Writing a blog post on the case last month, Facebook’s CSO Alex Stamo claimed: “We use the datr cookie to help differentiate legitimate visits to our website from illegitimate ones.”
“If the court blocks us from using the datr cookie in Belgium, we would lose one of our best signals to demonstrate that someone is coming to our site legitimately. In practice, that means we would have to treat any visit to our service from Belgium as an untrusted login and deploy a range of other verification methods for people to prove that they are the legitimate owners of their accounts. It would also make Belgian devices more attractive to spammers and others who traffic in compromised accounts on underground forums,” he added.
However again the court was again unimpressed by this line of argument. The Belgian DPA says the court found it “not credible” that systematic collection of a tracking cookie each time a social plug-in is loaded on a website should be necessary for the security of Facebook’s services — ergo it dubbed Facebook’s processing of personal data of people who do not have a Facebook account as “disproportionate”.
Facebook had also sought to argue that the data it collected via the datr tracking cookie was not personal data — but rather a means for it to identify a computer — with Stamo claiming “the datr cookie is only associated with browsers, not individual people” and saying: “It doesn’t contain any information that identifies or is tied to a particular person.”
“At a technical level, we use the datr cookie to collect statistical information on the behavior of a browser on sites with social plugins, such as the Like button, to help us distinguish patterns that look like an attacker from patterns that look like a real person,” he added.
Again the court evidently disagreed with this depiction, determining that the info being gathered and processed by Facebook via this cookie is indeed personal data. And — given the lack of consent for Facebook to gather and process the personal data of non-users — the court also judged this to be a “manifest” violation of Belgian data protection, according to the Belgian DPA.

Comments

Popular posts from this blog

Top 20 WordPress Interview Questions and Answers

Top 40 WordPress Interview Questions and Answers  for freshers and experienced are below are below : 1. What is WordPress? WordPress is an online, open source website creation tool written in PHP. But in non-geek speak, it's probably the easiest and most powerful blogging and website content management system (or CMS) in existence today. 2. Different between WordPress.com vs WordPress.org? WordPress.com (fully hosted) Focus on your beautiful content, and let us handle the rest. WordPress.org (self-hosted) Get your hands dirty, and host your website yourself. refer official URL: https://en.support.wordpress.com/com-vs-org/ for more details. 3. Use of WordPress? WordPress is a free and open-source blogging tool and a content management system (CMS) based on PHP and MySQL. Features include a plugin architecture and a template system. WordPress was used by more than 23.3% of the top 10 million websites as of January 2015 4. feature of WordPress? Here are some of the featu...

IT Where

#Responsive_Webdesign  start from #7500, #hosting_Service  Start from #3300 Per Year #get   #your   #special  offers at  Itwhere Pondy #Digital_Marketing  , #SEO , #Product_Branding  at Itwhere Pondy Email:info@itwheretech.co. in M:+91 9092734853 www.itwheretech.co.in

How Education Will Be Smarter, Less Intrusive, And Able To Respond To How You Feel

Impatience characterizes the technology sector’s approach to education. Disruption is taking place in all other sectors of society — so, why not education? I know too well, whether at Pearson or in the classroom, the challenges and frustration of developing and using digital tools that improve outcomes for students. But I’m optimistic. We are on the verge of a tide of smarter innovation that, if allowed to spread, will turbocharge the learning experience for students. Here are four areas worth watching: 1. Using technology to learn from learners Every great digital product constantly evolves by learning from its users, adding capabilities, and improving its performance. If it’s true for your Facebook feed, then why not education? The potential is there, as the OECD’s recent report on  Students, Computers and Learning  (OECD) incidentally showed how clickstream and tracking navigation in digital readers can be used to see how students process online text and...

Phoenix OS is (another) Android-as-a-desktop

Google Android may have been developed as a smartphone operating system (and later ported to tablets, TVs, watches, and other platforms), but over the past few years we’ve seen a number of attempts to turn it into a desktop operating system. One of the most successful has been  Remix OS , which gives Android a taskbar, start menu, and an excellent window management system. The Remix OS team has also generated a lot of buzz over the past year, and this week the operating system gained a lot of new alpha testers thanks to a  downloadable version of Remix OS  that you can run on many recent desktop or notebook computers. But Remix OS isn’t the only game in town.  Phoenix OS  is another Android-as-desktop operating system, and while it’s still pretty rough around the edges, there are a few features that could make it a better option for some testers. Some background I first discovered Phoenix OS from  a post in the Remix OS Google Group , altho...

Google Announces Android Wear Update With WiFi Support, Always-On Apps, And More

It has been a while since Android Wear got any substantial updates, but today Google is announcing a big one. A new version of Wear will be rolling out over the coming weeks that includes a number of previously rumored features (like WiFi support) and some all new stuff (like always-on apps). Most Wear devices use the always-on ambient mode for the watch face by default, the Moto 360 being a notable exception. The new Android Wear version allows apps to operate in ambient mode too, so they remain active when the watch goes to sleep. That makes it easier to take a quick glance at the app instead of waking the device up and opening the app all over again. The watch will still only go into full-color mode when necessary. WiFi support is also coming in the update, which means your watch can be useful even if your phone isn't connected. Watches with WiFi support will be able to connect to WiFi and still get messages and notifications from your phone, provided it has an interne...