From the infamous Sony hack to the recent WannaCry virtual catastrophe that affected over 300,000 computers, the need for reliable personal cyber security has never been more apparent. Rubica's skilled team of experts want to remind every one of the importance of cyber security and the three reasons why it is becoming a more pressing issue every day. With top-notch personal cyber security, most attacks are preventable.
1. Larger Number Of Attacks
Americans have heard of the most notable attacks on major corporations or government entities over the past several years. However, most people who are not in the information security field do not learn just how much the attack frequency is growing. The number of cyber attacks carried out worldwide in 2015 was quadruple a number of attacks recorded in 2013. Although the cost associated with the number of annual recorded attacks is in the $500 billion range right now, experts say that it will grow well into the trillions by 2020. Those costs reflect lost data, lost productivity, stolen money, stolen personal information, business interruption and much more.
2. Increasing Attack Severity
To make matters worse, the severity of the attacks grows worse each year. While some programs in the past may have targeted only personal or financial information, thieves are taking medical data, trade secrets, personal emails, and even photos to use for their own benefits or extortion. The 2016 presidential race showed that nobody is safe from attacks. Candidate Hillary Clinton was the target of a major hack that resulted in her personal emails being spread far and wide. Programs today may attack several vectors and maximize damages.
3. Personal Cybersecurity Cost Misconceptions
When it comes to a personal budget or a business budget, most people put items such as property insurance and mortgage payments at the top of their priority list. However, cyber security usually ranks closer to the bottom, and that is a financially dangerous decision. Any person or business may become the target of a vicious cyber attack. If the risks are identity theft, extortion, confidentiality breaches and similar problems, the cost of personal cyber security must be a top priority. When it comes to the massive expense of paying for the damages after a security breach or a hack, the cost to prevent such events pales in comparison.
An executive order was signed in May that will strengthen cybersecurity for the nation's infrastructure and federal networks. While government agency heads are now tasked with improving the government's cyber security, businesses and individuals must be proactive in protecting their own interests.
About Rubica
Rubica specializes in personal cyber security. Customers can sign up for the company's security app to prevent hacks. While most cyber security software programs automatically detect some known threats, they do not catch all of them. Also, possible threats are analyzed by the software program before it decides what to do with them.
Rubica decided to take the old concept of cyber security to a whole new level with their app. Users sign up, choose a coverage plan and download the app. They do not have to read tutorials about operating it. Although the app's design reflects simplicity, its capabilities are sophisticated. It not only detects known threats but also detects user activity. The program's advanced AI tools allow it to also learn the user's normal activities to better identify suspicious actions such as excessive use during off hours or connecting to an unknown server. To help strengthen the app's reliability, human cyber security specialists analyze detected threats. They are usually able to solve or remove them remotely. However, they will reach out to customers when a threat is detected that requires action.
Although the company was founded in 2016, it has already grown in popularity among public figures, media personalities, professional athletes and high-profile executives. Users appreciate Rubica's app because of its non-intrusive setup. It runs nonstop as a background process without consuming too much space. The app is compatible with nearly every tablet, smartphone, and computer. When users connect to the app, they are connecting to Rubica's special virtual private network. This means that any activity at home or at work is encrypted. Internet service providers normally log online activity and sell reports of it to marketers and outside agencies. When a user is connected to the Rubica VPN, none of their online activity is visible to the ISP.
The professional team members at Rubica offer new customers a free cyber security audit. Rubica's team is comprised of security and privacy specialists who have backgrounds with the NSA, Scotland Yard, and similar agencies. While many of the company's clients have a high net worth and extensive assets to protect, the app is useful for anyone with personal cyber security concerns.
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